When I was a young lad, way back in the 70's, we used to watch "The Creature from the Black Lagoon" in 3-D on Halloween. We would have to go get 3-D glasses from the store and prepare ourselves for the red/blue-glasses headache (Ahhhh promotional marketing.) Fast forward three decades to Super Bowl XLIII and once again 3-D is all the rage in Hollywood, or at least for a 90 second half-time plug for Dreamworks' new blockbuster-to-be Monsters vs. Aliens. The commercial, atypical in length, is set to run as the first halftime commercial. BEWARE!!!! You need the 21st century equivalent of the old blue and red glasses to enjoy the full experience, which can be found at participating grocery and convenience stores. Pick them up early!!! Also, check out the Pepsi/SOBE commercial later in the game to get your full use of the glasses.